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A2P 10DLC registration

A2P 10DLC registration in GoHighLevel, filed from your IRS letter

Rob Eason, a HighLevel Certified Admin, and his team file texting registration in your GoHighLevel (GHL) account from the document the carriers check it against: the EIN letter the IRS sent you. If a brand or campaign has already come back rejected, we read the code, fix the field it points to and resubmit.

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What we file

What goes into your registration

We have taken registrations through approval for a dental practice and a chiropractic practice, and for a telehealth fulfillment company whose legal name we matched to its EIN letter character for character.

  • The business profile in HighLevel's Trust Center, under Settings, Business Services, Phone System
  • The brand under your EIN, with the legal name and street address copied from the IRS letter
  • An authorized representative who is a real owner or officer, with a phone and email they answer
  • The campaign: the use case, a plain description of why you text, and sample messages
  • Sample messages taken from your approved plan, so what gets filed is what the account will send
  • The opt-in: the form or page where people agree to texts, with an SMS checkbox that starts unchecked
  • Stop and help replies that name your business
  • Privacy policy and terms pages, checked live before anything is submitted
  • Toll-free verification as its own filing when you text from a toll-free number

How a filing runs

From the IRS letter to the first live text

  1. A 1:1 with Rob

    Thirty minutes with your Trust Center open. Bring the rejection notice if you have one. Rob works out which path you are on: a standard brand under your EIN, a sole proprietor brand, or toll-free verification.

  2. The IRS letter before anything else

    We ask for your CP 575, or a 147c letter if the original is lost. The legal name and address are copied from it exactly as printed. We never type an EIN from memory, a call or an old form.

  3. Messages written out and approved

    The sample texts, the opt-in wording and the stop and help replies sit in the plan document word for word. You approve them there, and those exact words go into the campaign.

  4. Submit, read, correct

    We submit the brand, then the campaign. A rejection comes back with a numbered reason. We fix the field it names and resubmit, and we tell you when the reason is one HighLevel marks as not eligible for resubmission.

  5. A test text before go-live

    Workflows that send texts stay switched off until the brand and campaign are approved and a test message reaches a real phone. The QA report shows each approved panel with a screenshot.

  6. Changes once approved

    HighLevel says approved brand details can't be edited through the Console or API, so a change goes through its support team. Before we file one, you hear whether it fits the work you agreed or is new scope.

What you bring

Three things the filing needs from you

Your EIN letter

The CP 575 or a 147c letter from the IRS. If the business has moved since it was issued, the IRS record changes first, with Form 8822-B. We don't type the new address over the old one.

The person who signs

The owner or an officer. HighLevel runs an identity check through Persona, usually once per sub-account, and only that person can complete it.

A website that is really live

A site that matches your business name and services, with privacy and terms pages. A page under construction, one behind a login, or one that is only a form each has its own rejection code.

Where it stops

The carriers approve or reject registrations, and they set the pace. We don't promise an approval or a date. We also never guess or rebuild an EIN: without the IRS letter, the filing waits. Nothing on this page is legal advice.

By business

Where this gets set up

Financial advisors

Pipelines for each service, booked calls with reminders, and an annual review schedule built around every policy.

See Financial advisors

Insurance agencies

HighLevel for Medicare and other insurance agencies: a pipeline that follows each client past the policy, consult booking, and AI that answers in two languages.

See Insurance agencies

Mortgage brokers

Facebook lead-form routing, owner alerts and follow-up split by loan product for a brokerage, with borrower documents kept outside HighLevel.

See Mortgage brokers

Dental practices

HighLevel wired to your practice management system: calendars that follow each dentist's diary, and a read-only patient sync with HIPAA mode on.

See Dental practices

Mental health practices

Missed and after-hours calls go to an AI receptionist behind a spam gate, and a weekly report shows what happened to each new caller.

See Mental health practices

Men's health clinics

After-hours AI chat, reminders that run off EHR bookings, and follow-up for patients still deciding, built around the EHR the clinic already books in.

See Men's health clinics

Med spas and wellness clinics

HighLevel on the front end: AI backup for a busy desk, follow-up matched to why each person came in, and the EHR left in charge of everything clinical.

See Med spas and wellness clinics

HVAC contractors

Missed-call rescue, estimate follow-up, review requests and an after-hours AI that books a callback, for HVAC and furnace businesses.

See HVAC contractors

Garage door companies

Missed calls handed to AI and booked as a short callback, a ballpark estimator for sites that can't list prices, and the website rebuilt inside HighLevel.

See Garage door companies

Solar installers

Homeowner leads from Meta in an opt-in pipeline with a 30-day nurture, and commercial inquiries gated on the building before anyone calls back.

See Solar installers

Real estate agents and brokerages

The first text to a web lead, a nurture for the ones who aren't ready, and an AI line that catches the calls a broker misses.

See Real estate agents

Estate planning attorneys

Workshop sign-ups, a pipeline from consultation to signing, and mail set up the way a law firm needs it.

See Estate planning attorneys

Coaches

Guide opt-ins, a capped discovery-call calendar and an AI that answers DMs, for coaches who sell a program.

See Coaches

Business and private lenders

Ad leads worked from one daily call list, routed by loan type, and handed to LendingWise once a deal is Pre-Qualified.

See Business lenders

Commercial roofing contractors

Inquiries from building owners checked on the building before an expert calls back, and an AI voice agent on the calls your team misses.

See Commercial roofing contractors

Artificial turf installers

Inquiry forms that lead to a booked estimate, follow-up for anyone who doesn't book, and new contacts passed to Jobber, with AI that gathers details for your team.

See Artificial turf installers

Contractors and remodelers

Voice and chat AI that takes down the job without quoting or booking, a knowledge base made from your website, and texts for leads who went quiet.

See Contractors and remodelers

Immigration law firms

An AI receptionist that answers every call and asks the caller's language, and intake that keeps each person in one case type.

See Immigration law firms

Personal injury law firms

An intake pipeline from the first inquiry to the signed client, with AI answering and consultation booking, for injury and property damage firms.

See Personal injury law firms

Education and career programs

Guide and webinar pages, a self-booking intro call and an English and French AI agent, for programs that enroll people.

See Education and career programs

Consultants and advisory firms

An AI voice line on the firm's own number, a calendar for each advisor, and list sends that wait for the hours the firm chooses.

See Consultants

Lawn care companies

Voice and chat intake that asks about the property and the turf, follow-up on quote requests, and a campaign for customers who stopped service.

See Lawn care companies

Real estate wholesalers

Property lists brought in one deal per house, screened for Do Not Call and litigators, then sorted against your buy box by AI.

See Real estate wholesalers

Annual policy reviews and allocation windows

One record per policy, dates from each carrier's own rules, and a review clock that can never cost a client their allocation window.

See Annual policy reviews

Workshop and consultation booking

Workshop sign-ups and ad leads land in the pipeline for their service, and every booked strategy call gets a confirmation and a reminder.

See Workshop and consultation booking

Bilingual AI receptionist

AI voice and chat that answer in English or Spanish from your approved knowledge base, and pass sensitive cases to your team.

See Bilingual AI receptionist

Medicare consultation booking

An intake questionnaire, a calendar that books itself and paired reminders that take a Medicare inquiry to a consult with your agent.

See Medicare consultation booking

Lead-form speed to lead

Each Facebook lead opens an opportunity on its ad's smart list, the owner gets an email and a text, and the first reply goes out in the owner's words.

See Lead-form speed to lead

Loan program follow-up

A 30-day follow-up that keeps every lead on its own loan product, with an AI call step and the pre-qualification link.

See Loan program follow-up

Patient sync for recall

A read-only copy of the patient details recall needs, from the practice system into HighLevel with HIPAA mode on, plus appointments in read-only calendars.

See Patient sync for recall

After-hours AI chat

AI chat on text, Instagram, Facebook, WhatsApp and web chat at night and on weekends. It sends new leads your booking link and passes existing patients to staff.

See After-hours AI chat

Reminders from EHR bookings

Bookings made in your EHR sync into HighLevel, which adds its own confirmation, an hour-before and a starting-now reminder, and no-show recovery.

See EHR booking reminders

AI chat and voice as front-desk backup

Staff answer first. AI voice and chat cover the gaps, answer from your services list and text your online-booking link.

See Front-desk AI backup

Symptom-based nurture and reminders

One required question on the intake form picks the follow-up. Reminders go out right away and again before the visit.

See Symptom-based nurture

After-hours AI that books a callback

AI voice and chat answer furnace repair and install calls when nobody can pick up, and book a 15-minute callback with your team.

See After-hours callback booking

Missed-call rescue, estimate follow-up and reviews

Three workflows for the three places HVAC work goes missing: the call that rang out, the estimate nobody chased, the job nobody asked to review.

See Missed-call rescue

Missed-call AI and callbacks

An unanswered call gets the AI and a text-back, and ends as a 15-minute callback on the calendar, never a visit.

See Missed-call AI and callbacks

Commercial solar qualification

A gate on building size, utility spend, ownership, roof condition and tax position before the expert callback, with a qualified-lead event sent back to Meta.

See Commercial solar qualification

Meta lead-form pipeline and 30-day nurture

Homeowners who fill in a Meta lead form land in a five-stage opt-in pipeline and get seven sets of follow-up over 30 days.

See Lead-form pipeline and nurture

AI receptionist for brokerages

An AI voice line that picks up only when the broker doesn't and books a callback, plus chat that pre-qualifies and books consultations.

See AI receptionist for brokerages

First text and lead pond nurture

A text a few minutes after a web lead registers, short check-ins, then a monthly touch for the leads who aren't ready yet.

See First text and lead pond nurture

Consultation to signing pipeline

One booking link, a stage for the plan review video, and reminders before every in-person signing meeting.

See Consultation to signing pipeline

Workshop and webinar registration

Sign-ups, reminders and no-show follow-up for each event, with the workshop date kept in one place staff can change.

See Workshop and webinar registration

Lead qualification pipeline

Roof and solar inquiries sorted by size, power spend, ownership and roof issue before an expert callback is booked.

See Lead qualification pipeline

Estimate booking and follow-up

A form placed ahead of the estimate calendar, then a text and an email 15 minutes after anyone leaves without booking, repeated weekly until they do.

See Estimate booking and follow-up

Case-type intake

Each contact filed under one case type, an email and a text in English or Spanish at every stage, and paid consultation booking. Built and tested, not live yet.

See Case-type intake

Lead intake to signed contract

Five stages from new lead to closed, each one starting or stopping a piece of follow-up, ending in an onboarding handoff.

See Lead intake to signed contract

Lead follow-up

Texts and emails rebuilt as a new workflow beside the old one, with waits, a reply check before every step, opt-out handling and branded emails.

See Lead follow-up

Quote request follow-up

Quote requests that arrive with the address and turf type, a welcome message that explains the estimate, and follow-up that mixes texts, emails and calls from staff.

See Quote request follow-up

Former customer reactivation

A campaign for people who stopped service, using texts, emails, staff calls and automated calls, each planned around who may be contacted and how.

See Customer reactivation

Guides

Read first

A2P rejected? Check the EIN letter

How to tell a brand rejection from a campaign rejection, and how to compare the filing with the IRS letter line by line.

Read the guide

A2P approved, texts still failing

Why an approved campaign doesn't mean every number can send, and what the code on a failed text points to.

Read the guide

Standard, Sole Proprietor or toll-free

Which texting registration a business files in HighLevel, decided by the number it texts from and the tax ID it holds.

Read the guide

A text failed: read the code

Where HighLevel shows the error on a failed text, what the common codes mean, and why Try again comes last.

Read the guide

DnD enabled by customer, with no reply

Why a contact can land on SMS DND after a failed text, and how to tell a failed number from a genuine opt-out.

Read the guide

Should texts say Reply STOP?

What HighLevel adds to your texts on its own, when it holds back, and where the setting lives.

Read the guide

Questions

What people ask about A2P in HighLevel

Our A2P campaign was rejected in HighLevel. Can you fix it?
Usually. HighLevel lists each campaign rejection with a code: 30925 means the opt-in form has no SMS checkbox or has one already ticked, and 30892 means a sample message uses a public link shortener. We fix the field the code names, then resubmit. A few content categories are marked ineligible for resubmission, and we tell you that before any work starts.
Why does the legal name have to match the IRS letter exactly?
The brand is checked against IRS records. HighLevel's help center asks for an exact match with the CP 575, using only the first line of the name, and never the name from a W-2 or W-9, a DBA or an abbreviation. A difference in street, city, state, ZIP or country can lower the brand's Trust Score. This is not legal advice.
How long does approval take?
HighLevel's help center says a standard brand may take several business days, and up to 7 business days when its Trust Score can't be pulled during registration. An EIN issued in the last 15 days may be rejected, so a brand-new company sometimes has to wait. The campaign is reviewed after the brand. We don't add a date of our own, because the carriers set it.
Can we register as a sole proprietor instead?
Only if the business has no tax ID. HighLevel's sole proprietor brand needs a US or Canadian mobile number that can receive a one-time code, not a VoIP number, plus a public email address, and it allows one phone number per campaign. A business with an EIN files a standard brand.
We text from a toll-free number. Is that A2P?
No. HighLevel's guide says toll-free verification is not A2P 10DLC registration, its review can take up to four to six weeks, and a pending toll-free number can't text people in the US or Canada. Calls on the number keep working. We have taken a toll-free number through verification as a separate filing.
We already failed three times. Is the brand stuck?
Not for good. After three failed brand attempts HighLevel shows a tries-exhausted error, and the next step goes through its support team with the CP 575 or a 147c letter. We prepare that request with the corrected details. Because approved details can't be edited afterwards, we check every field against the letter before it goes in.
Rob Eason

Who you talk to

Rob Eason

Rob runs HLAI Experts and takes the 1:1 calls himself.

He is a HighLevel Certified Admin with the second-most reviews in HighLevel's Certified Admin Directory worldwide, all of them 5 out of 5.

He won HighLevel's Top New Subaccounts via AI Employee award in its 2025 Summer of AI Awards and taught HighLevel's official masterclass on its AI Employee.

Before HighLevel, he co-owned a 60-employee financial services firm and sold his share.

On the call he looks at your account, not a script.

5/5 across 83 reviews in HighLevel's Certified Admin Directory

Bring your rejection notice to a call with Rob

Thirty minutes on your Trust Center: which path you are on, what the last rejection said, and what the IRS letter has to show before anything is resubmitted.

Book a 1:1 with Rob